Listed Professional is a down-graded, free version of Listed Premium.
Why does Listed Professional exist?
We believe consumers should be able to connect to their agent and experience Listed Premium, without that connection being dependent on the agent paying for Listed.
- Unlike other services that cut you off when you don't pay, on Listed agents can offer their clients the premium version of Listed and only the agent experiences the downgrade. Listed is always a premium experience for consumers.
- Downgraded agents remain connected to clients, informed about client activity and engaged with clients.
- In other words, Listed professional remains the agent's best business generation tool.
- Without Listed, agent’s clients end up on competitor apps (or inferior tools that push clients back to competitor apps) leaving agents and clients disconnected.
- Compliance Requirement: Data agreements with your Board(s) must be in good standing to use Listed and maintained at all times.
Listed’s solution:
- Reduces uncertainty and loss through client insights
- Highlights agent value through notes and indicators of expertise
- Provides timely market updates and analysis opportunities
- Grows prosperity through Network Effects
- Simplifies sharing with others,
- Removes fear and inspires prosperity through connection
- Promotes communication
- Increases loyalty and enhances relationships
Paid (Agent view)
Listed Premium & Premium +
- Seamless efficiency
- Access all features
- Attract and retain business
Free (Agent view)
Listed Professional
- Remain connected to clients
- Clients have full version.
- Agents have a limited version
Client view
(agent with paid version)
Unaffected:
Clients always have Premium through their agent.
Client view
(agent with free version)
Unaffected:
Clients are unaffected by the agent’s free version.
Why it’s better to have your clients on Listed, (even if you have the Professional version), instead of competitor apps
Agent view
You use a limited version of Listed
- Clients are connected
Win-win
Client Connection
- Alerts, Lists, Saved Searches
- Client Activity
- Exclusive and Coming Soon listings
- Client insights
Why we offer a generous downgrade
Listed aligns interests
Our Mission
Our primary purpose is to serve consumers through their own agent. This is why we support Organized Real Estate and are a trusted app with real estate boards across Canada.
Our Vision
Our vision is that one day an agent’s clients can be anywhere in the world, tap a single button, and get property information through their agent.
Our Alignment
Agents are the prime beneficiary of our technology.
Listed wins when you win, and you win when Listed wins. We support Organized Real Estate because we believe the MLS® is our greatest technology. The MLS® is supported by Listed as a third party technology provider for it’s members to help them compete with other apps attract the attention of your clients.
What’s so generous about our downgraded version?
Most apps kick you off when you don’t pay.
Listed professional keeps you connected to your clients on their journey. Clients reach you from every listing and your business grows as they use and share Listed with others. As you prosper, you can upgrade at any time.
Do you know any other app that does this or is better? If so, please let us know by texting us at +1 (647) 560-1026.
Downgraded Option
Listed Professional - Win win - never fear ‘losing’ Listed
Free $0
(Compliance requires you have data agreements in place with your Board)
- Use Listed free and aspire to upgrade to Premium
- Text the word “upgrade” to us at +1 (647) 560-1026 for assistance
- When your clients have Listed they get you, not another agent.
- When your clients have Listed and share a listing with a friend, that friend gets you instead of another agent
- If you choose to downgrade, you can always upgrade later at market price.
- Like compound interest, the earlier you do it the greater the benefit
Brokerage Preferred Partners
Is your brokerage a Listed Preferred Partner? Text the letters “BPP” to +1 (647) 566-5606 to find out!
Brokerages are invited to become a Listed Preferred Partner when they meet certain criteria. We value full-service brokerages who understand that consumers require the highest level of quality service, time and attention to succeed. This allows us to maintain quality partnerships with likeminded partners.
Request our Brokerage Preferred Partner package by texting us at
+1 (647) 560-1026
Benefits of Listed
Benefits of Listed compared to alternatives:
- Unlike other services where agent's clients are connected to the listing agent or another brokerage's agent, on Listed the client only sees one agent, their own agent.
- Unlike other apps, Listed is not a brokerage app, Listed is made for agent-client collaboration and is connected to real estate boards across Canada, making it a cohesive entity for agents who are part multiple boards, or have a referral network outside their market area. ______ Watch this Video that compares Listed to a few common apps in used in Canada
- Unlike other apps Listed is as intuitive to use as your favourite social media app. watch video.
- We love your MLS®, on Listed you’re connected to your Board through your agent version of Listed.
- Unlike other apps with limited inventory, Listed includes a fully compliant Coming Soon and Exclusive listing network, called Broker List®.
- Listed recognizes and appreciates the difference between Coming Soon and Exclusive listings. The distinction is simple:
- Coming Soon listings have a final destination of the MLS® (and Exclusive listings do not).
- Coming Soon listings have a publicly allowable marketing period (currently 3 days) and are treated as Exclusives until they enter their publicly allowable marketing period.
- Exclusive listings are never publicly marketed. They can be seen and shared within their brokerage and sent via a direct-one-to-one communication to agents outside their brokerage through Listed.
- This feature is one of our most rewarding accomplishments. We embrace the REALTOR® COOPERATION Policy and Broker List®️ is a fully compliant service offering for agents.
Get a small taste of what’s included:Example 1 In this example, an agent receives “Matched Interest” on her Exclusive listing and is able to take action by sending her listing to the agent in a direct, one-to-one communication:Example 2 In this example, an agent is notified about an Exclusive listing her clients may be interested in that has been sent to her by the listing agent in a direct one-to-one communication through Listed.The Exclusive and Coming Soon Network on Listed, called Broker List®, officially launched in June 2024
TL;DR
How we addressed agent’s fears of losing clients if they couldn’t pay.
The creation of ‘Listed Professional’
Problem
Question:
How could we offer Listed to agents and reassure them that they and their clients would always be connected regardless of whether the agent had a paid or free Listed account? And, how could we assure consumers they could always work with their agent, on Listed, without any cost imposed on their agent?
Early on we recognized we had two impediments to our own product-market-fit resulting in these questions: Question 1) How do we remove the fear agent’s have of being disconnected from clients if they don’t pay or continue paying for Listed? (An agent's clients are the agent's value).The agents value in Listed needs surety against loss and agents need to have confidence that Listed will amplify their value regardless of what payment tier they’re on. How can we assure agents that Listed is a “win-win”? Q 2) How do we convey to people that working with an agent is best?We conducted a survey of 2,800 people and found that one-third wanted to use real estate tools with their own agent and two-thirds wanted the tool and no agent until they were ready. The public doesn't realize that t's not possible to view MLS® listings without presentation by an accredited agent who is part of a brokerage and has Board approved data agreements in place. Any listing that's online and doesn't have an agent (brokerage & MLS) connected to it is a FSBO. Everything else, (for now anyway) is part of Organized Real Estate. Therefore, we decided to double-down on ensuring consumers were connected to their own agent. Not only is this ultimately good for the consumer but it mutually aligns their interests, making life better for everyone.
Solution
Answer:
Give agents the option to downgrade from Listed Premium without the agent’s clients losing access to Listed Premium or the ability to collaborate with their agent.
We learned (and appreciate) the following about agents:
- Agents are being inundated with new technologies
- Agents can’t easily determine what new services have value and are worth paying for
- Agents expect their Real Estate Board to provide the best tools and feel frustrated they need to pay for something ‘extra’ just to have tools as good as “their clients have”.
- Agents are so busy helping clients or preparing for new business that there isn’t time to learn a new thing and have a balanced life.
- Agents need to feel confident and on the ball with what they know and the industry is in a time of uncertainty than ever faced previously
- Agents learning about new Real Estate Legislation (TRESA, REALTOR® Cooperation Policy to name a few), and with lawsuits and the change that’s triggering, the value of agents is coming into question
- Commission structures are being challenged and agents are facing greater challenge and uncertainty than ever before
Listed helps with all of this by helping agents retain current clients and attract new business while seamlessly leveraging new technologies to increase profitability and business success.
Agent Choice
Offering a downgraded options removes any fear of a service interruption. Note: agents must remain in good standing with their Real Estate Board. Listed Professional has the benefit of keeping agents in ‘digital conversation’, in real life, with their clients. Instead of agent’s clients being forced to resort to googling for information, being on inferior products or using competitor apps, Listed keeps agents and clients connected and collaborate. Most other apps connect the client to the listing agent, another agent, or offer cash-back and other unappealing alternatives. On Listed, the client is always only ever connected to their own agent, they are the only agent in the app for their clients, and sharing grows the agents network as they, and their clients, use and share Listed with friends, family and colleagues.
Moving forward, agents will have the option to pay for, and remain on Listed Premium or downgrade to Listed Professional.
Clients:
- Stay connected to you forever
- Your presence is magnified and grows as they share Listed with others.
- You achieve maximal efficiency, and are together at the centre of their real estate journey resulting in mutual prosperity and growth
Any questions please text Listed Support
